The Power of Reviews: How Positive and Negative Feedback Affects your Marina

What are people saying about your marina online? Are they saying anything at all? While word of mouth traditionally brings referrals to businesses, the internet has expanded the way that people communicate and share information about products and services.  According to a BrightLocal Consumer Review Survey, 92% of people read reviews before making a purchase […]

How Boaters Choose Marinas: A Guide for Marina Owners and Managers

What do boaters look for in a home marina? Whether it’s a quick weekend getaway, a warm winter vacation spot or a permanent dwelling on the water, boaters have certain criteria they consider when choosing a marina. As an owner or manager, it is important to understand the factors that influence boater decisions and make […]

Why Vacation Destinations Need WiFi Connections

We are connected. Whether it’s via laptop, smartphone or tablet, the average person is using a mobile device for one reason or another. WiFi is now not only wished for, but expected to be in most every location that we go. People use the internet for business and for leisure, so vacation destinations such as […]